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The Build Process · 72 hours · One 20-min demo call

From a 20-minute demo call to a live AI agent in 72 hours.

Saygents is not a self-serve template builder. We cover the intake live on a 20-minute demo call, then a real human launch lead structures your knowledge, tunes the agent to your voice, wires your channels, and runs real-conversation QA — all before your agent ever talks to a customer. Here is exactly what happens between hour zero and hour 72.

72h
Demo call to live agent
20 min
Demo call (the whole intake)
3
Customer channels
0
Forms to fill out
The split

You do 20 minutes on a demo call. We do the other 71 hours and 40 minutes.

Most "AI chatbot" platforms are self-serve — you build the prompt, you wire the integrations, you debug it when it goes sideways. Saygents inverts that. A 20-minute demo call is the only thing on your side of the line.

You
20 minutes
  • Hop on a 20-min demo call — we cover the intake live (services, pricing, hours, FAQs, tone)
  • Send over any supporting documents you already have, if you want
  • Reply if we email you to close a gap
  • Approve the agent before launch (optional preview)
Saygents
71 hours and 40 minutes
  • A human launch lead runs the demo call and captures every answer
  • Structure what we heard into a reusable agent profile
  • Build the agent — system prompt, knowledge base, escalation rules
  • Wire every channel you chose (Web, IG, Messenger)
  • Run real-conversation QA — happy paths and edge cases
  • Fix anything that fails QA before you ever see it
  • Hand over login credentials and walk you through the dashboard
The build process

Six steps, three days, one call.

Every Saygents agent goes through the same six steps. The clock starts the moment we wrap your 20-minute demo call.

  1. STEP 01
    20 minutes
    On you

    Hop on a 20-min demo call

    The build starts with a 20-minute demo call — not a long form to fill out. We show you a live agent in the first few minutes, then walk through the questions we need to build yours: what you sell, who you sell to, how you price, what hours you work, what makes you different, and the questions your customers ask most often.

    No prep on your side. We ask, you answer in plain English, and we capture the same information a sales team would walk a new hire through on day one. That call is the entire intake — there's no separate onboarding form afterwards.

    • No prep work required — answer in your own words on the call
    • No form to fill out before or after
    • Send over any supporting docs (price lists, FAQs, brand assets) when convenient
    • We record the call (with your OK) so nothing gets lost in translation
  2. STEP 02
    Hours 0–8
    On us

    We process and structure what we heard

    Right after the call, a real human on our team turns the conversation into a structured agent profile — your services, offers, pricing tiers, qualifying questions, escalation rules, tone of voice, and product knowledge.

    If anything material is missing — pricing for a service you mentioned but didn't price, an hours-of-operation gap, an unclear booking flow — we email you within hours, not days, with the specific gaps to close. Usually a one-line reply is all it takes.

    • A human launch lead, not an automated parser
    • Structured into reusable agent components: services, offers, FAQs, escalation rules
    • Gaps surfaced quickly so you know exactly what is missing
    • Source material kept in your tenant — never used to train shared models
  3. STEP 03
    Hours 8–48
    On us

    Custom build — your agent, in your voice

    We build the agent specifically for your business. This is not a template, not a prompt-engineering exercise on top of a generic chatbot, and not a 'configure this dropdown' self-serve flow. The agent is wired to your services, your pricing, your booking rules, and your tone.

    The same Sonnet 4.6 model powers every agent on the platform, but the system prompt, knowledge base, escalation logic, and channel-specific behavior are tuned for what your business actually needs to do — qualify a roofing lead, book a med spa consult, route an HVAC emergency.

    • Your services, offers, and pricing wired exactly as you described
    • Tone matched to your brand — formal, casual, technical, warm
    • Qualifying questions tuned to surface high-intent leads first
    • Escalation rules so your team gets pinged on the right conversations
  4. STEP 04
    Hours 24–60
    On us

    Channel wiring — 1 to 3 channels, your choice

    While the agent is being built, we wire it to whichever channels you've chosen — Web Chat (a 2-minute embed snippet), Instagram DM, and Facebook Messenger. Each channel has its own integration path; we handle all of it for you.

    If you're on Solo, you pick one channel to launch with. Duo covers two channels of your choice, and Trio covers all three from day one. You can move up a tier later — it's a configuration change, not a rebuild.

    • Web Chat: one script tag on your existing site
    • Instagram DM and Messenger: Meta API permissions, no app review needed for most accounts
    • All three connect from your agent's Connections page — no Meta dev account needed
  5. STEP 05
    Hours 48–66
    On us

    Internal QA — we test before you do

    Before your agent ever talks to a customer, our team runs it through a battery of real conversations. We pose as a price-shopping homeowner, a fully qualified buyer, a tire-kicker, an angry customer, and a person trying to break the agent. We confirm it qualifies correctly, books correctly, escalates correctly, and stays in your voice.

    Anything that doesn't pass QA gets fixed before you see a single message. By the time we hand off, the agent is conversation-ready — not a starting point you have to refine.

    • Real conversation testing across happy paths and edge cases
    • Calendar booking verified against your real Google Calendar
    • Escalation rules verified — your team gets the right ping at the right moment
    • Tone and accuracy verified before you do
  6. STEP 06
    Hour 72
    On us

    Launch — agent goes live

    Your agent goes live across the channels you chose. You get login credentials for your customer dashboard, where you can see every conversation in real time, take over any chat, retrain on edge cases, and adjust tone or rules without touching code.

    From hour 72 onward, the agent is yours. Updates are included as you grow — adding services, changing prices, adding seasonal offers, or onboarding a new location. You don't pay extra for changes, and you don't wait days for them.

    • Live conversations starting immediately on every connected channel
    • Unified inbox showing every conversation across every channel in one place
    • Take-control on any conversation in one click
    • Conversation outcomes (Booked / Helped / Chatted / Confused / Failed) to surface what is working and what is not
    • Updates included — no change-request fees, no wait times
The deliverable

What you actually get on hour 72.

A live agent is not just a chat widget. Here is everything that lands in your tenant on the day you launch.

A custom-trained AI agent

Wired to your services, pricing, hours, and tone. Powered by Sonnet 4.6, never a generic ChatGPT bolt-on.

3 connected channels

Web Chat, Instagram DM, Messenger — pick the ones your customers actually use.

Unified inbox

Every conversation from every channel in one screen. Take control on any chat with one click.

Live calendar booking

Connect Google Calendar, Microsoft 365 / Outlook, Cal.com, or Acuity. The agent offers your actual availability and writes the event inside the conversation. Calendly works as a share-link drop-in.

Conversation outcome labels

Every conversation is auto-classified as Booked, Helped, Chatted, Confused, or Failed — so you can see what is working and what needs retraining without reading every transcript.

Smart human escalation

When the conversation goes outside the agent's training, your team gets pinged with a full thread summary — not just a "user wants to talk" notification.

Customer dashboard

Every member of your team gets a login. Edit services, prices, hours, and FAQs without filing a change request.

Updates included as you grow

Add a new service. Change a price. Open a new location. We update the agent for you — no per-change fees.

Conversations included on every tier

Solo: 500. Duo: 1,000 pooled across 2 agents. Trio: 1,500 pooled across 3 agents. Overage at $50 per 250 — the agent never stops talking.

Common questions about the build

Questions we get before signup.

Do I have to fill out a long form?+

No. The 20-minute demo call is the intake. We walk through the questions we need to build your agent — live, on the call — so there's no long onboarding form to grind through afterwards. If something material is missing after the call, we email you a quick question; usually a one-line reply closes it.

What if my business is more complex than the call covers?+

The call is a conversation, not a checkbox quiz — anything that doesn't fit a standard answer, we dig into right there. If something material comes up later, our launch lead emails you within hours to close the gap. Complex integrations like custom CRMs can extend the timeline up to a week — we tell you that on day one, not at hour 72.

Can I see the agent before it goes live?+

Yes. After internal QA passes, we give you preview access to the dashboard so you can run your own test conversations. Anything you flag is fixed before public launch.

What happens after launch if I need to change something?+

Updates are included for the life of your subscription. Add a new service, change pricing, swap a phone number, retrain on a tough conversation — no change-order fees, no rebuild charges. The dashboard handles most edits without us; bigger changes ship within 12 hours. Mark a request urgent for a faster fix.

Why 72 hours and not 24?+

A 24-hour build forces a template. The 72 hours is the time it actually takes to do the work — process what we heard on the call, structure your knowledge base, tune the system prompt to your voice, wire your channels, and run real-conversation QA. We would rather ship something correct on day three than something generic on day one.

What does it cost?+

Three plans. Solo is $150/month for 1 agent on 1 channel with 500 conversations included. Duo is $250/month flat for exactly 2 agents — two channels of your choice — with 1,000 conversations pooled across the tenant ($125/agent). Trio is $300/month flat for exactly 3 agents — one for each channel (Web Chat, Instagram, Messenger) — with 1,500 conversations pooled across the tenant ($100/agent). All three tiers share the same overage rate ($50 per extra 250 conversations). The first month is charged in full at signup — no proration, no refunds — because the 72-hour build happens before you ever serve a conversation. Cancel any month from the dashboard.

Live in 72 hours · 20-min demo

See it work. Be live by Tuesday.

Book a 20-minute demo and see a live agent handle real conversations for your business. Then we build yours in 72 hours. No template. No DIY prompt engineering.

Solo: $150/mo · 1 agent · 1 channel · 500 conversations
Duo: $250/mo flat · 2 agents · 2 channels · 1,000 pooled
Trio: $300/mo flat · 3 agents · every channel · 1,500 pooled
Cancel any month from the dashboard
Full month at signup · no refunds